Thursday, August 2, 2012

Turkish Aerospace Industries ensures ASD-STE100 compliance

Turkish Aerospace Industries (TAI/TUSAŞ) is Turkey's centre of technology in design, development, modernisation, manufacturing, integration and lifecycle support of integrated aerospace systems, including fixed-wing and rotary-wing aircraft, UAVs and satellites.



TAI asked Shufra to assess the level of compliance of its documentation with the ASD-STE100 specification. Based on the findings, Shufra delivered an advanced training course for the technical writers and other people in the ILS department, providing them with new insights to take compliance to the next level. Writers especially liked the workshop that allowed participants to review and rewrite their own document samples under the guidance of the experienced Dr Frans Wijma who is widely regarded as the leading expert in Simplified Technical English, aviation documentation and multilingual documentation. He gave ASD-STE100 training to over 130 companies worldwide. Customers include Black & Decker, Boeing, Microsoft, Rolls-Royce and Samsung.


Said ILS specialist Mr Halil Kan: "TAI hired Frans to work with our experienced team and help them to improve their ASD-STE100 Simplified Technical English skills. Frans helped us to identify areas for improvement both in our own documents and in those supplied by our customers and partners. At the end of the training, we all had learned simple yet effective methods to improve the quality, readability and compliance of our writing. Most importantly, we learned how to scrutinize text for commonly made mistakes and how to balance compliance with optimum readability. We enjoyed working with Frans, who has a pleasant personality and an open mind. I am happy to recommend him to any company that wants to improve its documentation, be it for compliance reasons or to facilitate translation."

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Wednesday, August 1, 2012

Tetra Pak saves translation cost

Tetra Pak is the world's leading food processing and packaging solutions company. Tetra Pak chose Shufra to provide ASD-STE100 Simplified Technical English (STE) training to their team of technical writers, who create a wide range of operator and service manuals that are translated into 26 languages. As STE reduces the word count of the English source by at least 20%, the potential for cost savings is very significant, while improving quality at the same time.

Technical Publication Manager, Mr Marco Panari shared his thoughts on the 2-day ASD-STE100 class: "The training provided by Frans on STE was excellent. He has a very deep knowledge of the subject and all the people at the end of the course has recognised that this 2 days course were really worth. Top Qualities: Expert, Good Value, High Integrity."

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Monday, February 13, 2012

Tata Consultancy Services hired Shufra to maximise customer satisfaction in terms of compliance with ASD-STE100 Simplified Technical English.



ASD-STE100 was originally developed to make maintenance documentation for aircraft and their components easier to understand for a global audience. Over time, use of the specification was increasingly required for other types of manuals in the electronics, automotive and IT industries. Amongst them is Tata Consultancy Services (TCS), a subsidiary of the Tata Group. By 2012 revenues, TCS is one of India's most valuable companies, and the largest India-based IT services company. Their services include technical publications for major aircraft manufacturers and their suppliers, who require compliance with relevant standards such as ASD-STE100.

Airbus is widely known to have strict STE quality checks that are difficult to meet for outside suppliers. Head of Aerospace Vertical, Mr Sureshbabu says: “Amidst the financial turmoil of 2008, India continues to offer new business opportunities. At TCS, we constantly keep up with high quality standards and keep our customers happy. Learning how to optimally use a documentation standard like ASD-STE100 is a substantial boost to our technical writing team’s capabilities and significantly improved our compliance rating.”

Said Dr Frans Wijma, Shufra’s principal trainer: “To date, Shufra has trained 20 technical writers and SMEs at TCS and we expect many more companies in India to take this leap forward.”

Thursday, February 9, 2012

Presenting at tcworld India

Shufra will present ASD-STE100 Simplified Technical English (STE) at tcworld Bangalore. STE improves quality, both in the aviation sector, where it is often mandatory, and in any other technical industries, where it can also help to greatly reduce translation cost..

Our principal ASD-STE100 consultant Dr. Frans Wijma will discuss best technical writing practices in the industry. See you there!

For more information on conference topics, click here.

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You may be interested in the following links:
www.shufrans-techdocs.com for all technical documentation and publication needs.
www.asd-ste100.net for Simplified Technical English expertise.
www.asd-ste100.solutions for Simplified Technical English training & consultancy services.

International training workshops can be found here: